Commonwealth Writers

The Commonwealth Book Prize and Commonwealth Short Story Prize have been going for over two decades and back in 2011, the Commonwealth Foundation decided a rebrand was needed and the Prizes ought to be integrated into a wider initiative. We did exactly this and created a destination hub in the form of www.commonwealthwriters.org

We’re all delighted with the site and how much effort you are all putting in to make the project a success.
Claire Turner - Communications Manager at Commonwealth Foundation

What was the problem?

These Prizes are renowned but the periods in between submission and the Judges’ decisions, tended to leave a vacuum for writers across the world involved in this. The whole brand needed a new look and a renewed energy by creating a year-round programme.

And how did we solve it?

We rebranded and relaunched the Prizes to give them a modern look and feel, which appealed to every Commonwealth country. We then integrated these into a new website which we developed – thereby, giving literature and dialogue an energy all year round. With this solution, Commonwealth Writers was born in 2011. We work closely with the Commonwealth Foundation in order to create strong public relations and great communications to match.

The Results?

Over the last two years, the whole initiative has gone from strength to strength and is now one of the main cultural programmes of the Foundation. Now in 2013, the focus is not just on writers but on a broader range of dialogue. Commonwealth Writers now inspires writers, storytellers and a range of cultural practitioners to work for social change. We love working with the team at the Foundation and are involved in everything they do each week. That just shows how we love to build trust and relationships with our clients, by working as partners rather than as service providers.